Technology applied to the world of tastings

The word cataract comes from the Latin capture (“to catch, grab”). According to the Royal Spanish Academy, tasting is “the action of tasting a food or drink to examine its flavor or quality.” You have probably heard about wine tasting, the most traditional of tastings. However, many products can be tasted and rated by those who taste them. In addition, having technology support in this process is an excellent experience for those participating in the tasting process.

In addition to wines, we can mention, for example, beer, even rum or sherry, and even water! Although it sounds strange and surprising because it is colorless, odorless, and tasteless, each type of water has subtle peculiarities that make the water different: natural mineral water, spring, or drinkable water.

Food has also become the protagonist of the tastings. Among them, the different varieties of cheeses stand out, the typical croquettes, chocolate in its different variants, honey, olive oil, and even bread!

Although the tastings of other products have begun by imitating those of wine, little by little, each product is gaining its character. For example, the chocolate tastings incorporate new elements, making them more interactive and expanding the tasting process. In this sense, those who attend the tastings participate by tasting the chocolate, tempering it, and even producing it within the framework of the tasting session itself.

In gastronomic tastings, in addition to learning, you live an authentic sensory experience. It can be severe and technical sessions with well-trained professionals like a sommelier. However, they can also be informal and fun learning experiences without knowing anything beforehand.

To carry out this type of tasting, a series of phases is passed, which generally include the visual, olfactory, tasting, and tactile phases. Technology can be beneficial when specifying the attributes to be considered in each product.

This mobile application for organizing tasting events allows you to customize the criteria defined to rate the product being tasted, which is crucial because each product’s attributes differ. Attributes can be as specific as required. For example, when tasting honey, characteristics of the local flora can be recognized.

Logically, organizing a tasting can pursue different objectives, such as promoting a product, promoting a service, providing a playful experience, etc. We have digital professionals to advise you on your food and beverage business and help generate the best tastings according to your objectives.

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